In this episode, my guest is Tracee Murphy, CEO and Principal Designer of Trademark Interiors and founder of The Designer Launch. Tracee has built a multimillion-dollar design firm and now mentors other designers on everything from conflict management to selling luxury services.
We talk about how psychology plays a bigger role in design than most people realize, and why learning to read people is just as important as creating beautiful spaces. Tracee shares how she uses psychology to manage conflict on projects, earn trust with clients, and even handle the fears that come with running a business.
We dive into:
- How psychology shows up in client relationships, sales, and even conflict resolution.
- Practical tools you can keep in your back pocket when tensions rise on a project.
- Why trust is the hidden currency of luxury design—and how to build it intentionally.
- The role fear plays in running a design business and how to move forward anyway.
- The future of design in the era of AI, and why Tracee believes luxury service will always stand apart.
Tracee is candid, sharp, and refreshingly real. Whether you’re an emerging designer or a seasoned pro, this conversation will give you strategies you can apply the next time you’re navigating conflict, selling your vision, or just trying to keep clients (and yourself) sane in the “pit of despair.”
Hit play—you’re going to walk away with tools, perspective, and a little more confidence for your next big challenge.
