What makes a project catch an editor’s eye?
Is it the styling? The story? The angle of the photo? Or is it something much less obvious?
This week on Design Dash, we sit down with Andrea Lillo, the Executive Editor of Designers Today. She’s the one shaping the stories and covers that end up defining the conversation in our industry. And she was generous enough to share exactly what goes into those decisions.
We covered a lot, but here are a few moments that stood out:
- The contract story that revealed just how many designers overlook one of the most important tools in their business.
- Why cropping out a single detail in your photos could change whether your work gets published.
- The future of wellness and accessible design, and why both are becoming impossible to ignore.
- What really happens behind the Power List and the new 40 Under 40.
It’s one thing to create beautiful work. It’s another to know how to get that work noticed.
Andrea gives us an honest look at both.
If you’ve ever wondered what editors are really thinking when they look at your projects, this episode is worth your time.
