EPISODE 17 – HOW TO BUILD A THRIVING SIDE HUSTLE WHILE KEEPING YOUR DAY JOB

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Jen White is a dynamic content creator known for her engaging posts on Instagram and TikTok. With a background in sales training and enablement, Jen brings a unique perspective to the world of social media. She started her journey on YouTube eight years ago and has since grown her presence across multiple platforms. Jen is celebrated for her authentic and relatable content, especially among women in their 40s who seek inspiration and connection.

Jen shares her secrets to balancing her dual careers with grace and efficiency. Working from home has allowed her to seamlessly blend her day job with her passion for content creation. She offers practical tips on making the most of downtime and integrating content creation naturally into daily routines. Jen’s approach underscores the importance of making your passion work for you, rather than feeling like an additional burden.

“I decided to make my content fit seamlessly with my life and not be an additional burden.”

A major highlight of the discussion is Jen’s emphasis on authenticity. She talks about the significance of showing her true self on social media, from vlogging her daily routines to sharing personal milestones. Jen’s candidness and willingness to be vulnerable have endeared her to a loyal following. Her approach serves as a reminder that authenticity resonates deeply with audiences and can set you apart in a crowded digital space.

THIS EPISODE IS SPONSORED BY:

The DesignDash Podcast is sponsored by Monogram Luxury Appliances.

Monogram is a long time partner and go to for us at DesignDash, as well as our design firm, Laura U Design Collective. We love them because they believe in three main pillars that we, as creatives, can easily get behind: sourcing superior Materials, offering high-quality Performance, and taking Ownership. Each of these upholds their commitment to high quality, innovation, and their ongoing relationships with designers and homeowners. 

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